1.4 How to publish your app on the App Store

 How to submit an iOS APP.  
Step by step instructions.


Ready to submit app to App Store?


Step 1. Click on "Ready to Publish or Publish" button.

how to publish app in app store


 Step 2.  Start Submission Process.


Step 3.  Select Build and Publication Type.


3.1 Instant Build — in under 1 hour 24 / 7 you will receive an email with a link to a build of your app for you to publish. (You need a Mac and Application Loader to upload it to AppStore). Instant builds are FREE and UNLIMITED for all our customers.

If you choose this option next steps are: 4 → 6 (6.2.1) → 7 → 8

3.2 Build & Review — in under 2 business days you will receive a link to a build of your app or review notes in case your additional input is required.  (You need a Mac and Application Loader to upload it to AppStore). 1 Build & Review = 1 Build Credit.

If you choose this option next steps are: 4 → 6 (6.2.1) → 7 → 8

3.3 Build & Publish under my account — in under 2 business days your app will be published under your developer account or you will receive review notes in case additional input is required. Review and Submission to App Store is done by one of ours build engineers. 1 Build & Publish = 1 Build Credit.

3.3.1 Please specify your primary iTunesConnect account credentials. We will use your credentials to login to iTunesConnect and upload your application binaries.


NOTE: You need to enter your primary iTunes account here. We will use your account credentials to login to developer.apple.com, generate a certificate and a provisioning profile for this app. You need to provide an account with full access to developer.apple.com.

If you choose this option next steps are: 5 → 6 → 7 → 8

3.4 Publish Under DevForApps' Account — in under 2 business days your app will be published under our developer account or you will receive review notes in case additional input is required.

1 Publish Under CreaTusApps' Account = 1 Build Credit.

NOTE: Please make sure your app corresponds to the following requirements before proceeding:

  • Provides high usability to the end user
  • Is rich in content, informative and instructive
  • Contains offline multimedia content such as audio or video
  • Contains interactive native pages
  • Has a professional look and feel and an original design
  • Is not designed to promote a brand name we don't own
  • Contains no copyrighted material without the express permission of the copyright holder
  • Can not be classified as posing a potential copyright issue
  • Is published for FREE distribution

If any of these requirements are not met, CreaTusApps will NOT submit the app under its company account and will require you to enroll in Apple's iOS program at http://developer.apple.com/programs/ios

IMPORTANT: If your application promotes a brand name or a registered trademark you are required to have your own development account with Apple.

If you choose this option next steps are:  5 → 6 → 7 → 8

3.5 Instant Ad Hoc — in under 1 hour 24 / 7 you will receive an email with a link to a build of your app for you to test. Instant Ad Hoc builds are FREE and UNLIMITED for all our customers.

If you choose this option next steps are:  4 → 6 (6.2.1) → 7 → 8


Step 4.  Upload the Code Sign Files.


4.1 Upload your Distribution CertificateCreate a Certificate and upload it here.

4.2 Upload the .mobileprovision file for this appCreate a Profile and upload it here.

4.3 OPTIONAL Private Key in .p12 format –  You must upload your private key ONLY if you generated your own CSR when requesting a distribution certificate. If you followed our instructions for creating a distribution certificate and used our CSR file in the process you don't have to upload the private key.

missing Missing certificate

uploadedCertificate successfully uploaded

Step 5.  App Store Properties – Fill in all the information regarding App Name,  Keywords, Description, Category and the app icon for the App Store.


5.1 App Store App Name – The App name as it will appear on the App Store. Maximum 50 characters.

5.2 Description – A detailed description of the app version itself, no longer than 4000 characters and no less than 10 characters.

5.3 What's New in this Version (optional) – Add here a short description of what you've improved in your app. Leave this field empty if is the first time when you're submitting the app to App Store.

5.3 Keywords – One or more keywords that describe your app. Keywords are used to help customers search the App Store effectively. Your application will be searchable by application name, company name, and keywords.

5.5 Primary Category – a category that describes your application best, and is the category under which your application will be listed.

5.6 Secondary Category (optional) – The Secondary Category provides an additional search term which may help users find your application, though your app won't be listed under the secondary category. Choose from the same list as the primary category.  You cannot choose the same category for both your Primary and Secondary categories.

5.7 Privacy Policy URL (optional) – A URL that links to your company's privacy policy. Privacy policies are recommended for all apps collecting user or device related data, and required for apps that offer auto-renewable or free subscriptions, are designed for kids, or as otherwise required by law.

5.8 Review Notes for CreaTusApps team (optional) – Additional information about your app that can help during the review and submission process. Include information that may be needed to submit your app to App Store.

5.9 Contact Information – Please add here your (or your client) contact information. If Apple Reviewer will have questions regarding your app he'll call you.

5.10 Demo Account Information (optional) – In order to prevent a rejection from Apple Review Team, we need to set a test account (a test login and password) on iTunesConnect if you have a Login form in your app.

5.11 Support URL – A URL that provides support for the app you are adding. This will be visible to customers on the App Store.

Step 6. Push Notifications.



Specify if you want Push Notifications enabled/disabled for your application.

6.1 I want Push Notifications disabled

6.2 I want Push Notifications enabled


Step 7. App Multimedia – Upload App Graphics. Application icons and Splash Screen images.



The Application icon is the image used for the app's icon, as displayed on the iPhone's home screen. All icons should be .png files without any transparency. Apple recommend that you create images without rounded corners, as Apple will round off the corners themselves.

The Splash Screen image (launch image) is the image displayed while your app is loading.
All launch images should be in the png format, without transparency.

Please provide icon and splash screen files with the following sizes:

iPhone & iPod Touch apps

Application icon: 57×57, 114×114, 120×120 px.
Splash Screen images: 320×480, 640×960, 640×1136 px.

iPad & iPad Mini apps

Application icon: 72×72, 76×76, 144×144, 152×152 px.
Splash Screen images: 768×1024, 1536×2048 px.


Step 8. Build Version, Application Name, Resource Synchronization, App Rotation, Background Mode.


  8.1 Build Version (a.k.a. Bundle Version) – The version of your app.
It is a number in the format X.Y or X.Y.Z, for example 1.0 OR 1.0.0. When you first publish your app, you should generally use the default value, 1.0 .
If you are building a new version of an app that is already on the app store  Build Version MUST change. e.g. 1.0 -> 1.1 -> 1.2 …

8.2 Application name is displayed under application icon on the device. Must be a short name to fit icon width.

8.3 Resource Synchronization – Once your application is Ready For Sale in the App Store you will have possibility to synchronize resources (images, sounds, html files, etc.) with app without releasing a new app version.

8.3.1 Sync Button allows manual synchronization of app resources.

8.4 Info Button shows app information such as author name, username and service provider.

8.5 App Rotation – Enable/ Disable App's Rotation. (Portrait > Landscape > Portrait)

8.6 Background Mode – The application plays audible content in the background. Your application may only use background mode for their intended purposes: audio playback,  etc.
If your app uses a background mode but does not include functionality that requires that mode to run persistently – your application will be rejected by Apple reviewers.

8.7 Shine effect – iOS will add standard gloss effect to your application icon

Done. Submission Complete!


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